About the Label

Halfmoon was founded in 1989 in British Columbia, Canada, with the intention of providing high-quality yoga props to a growing community place. What started as an idea sparked by a riverside yoga practice in India became the foundation of something much bigger.

B Yoga was founded in Ontario, Canada in 2014 with the Founded on parallel inspirations to provide the yoga community with simple, lasting yoga products.

In 2018, these two brands came together as sisters deeply rooted in shared values ​​and a vision to advance a lifelong practice and to support. Now they have come together as a unit to form b, halfmoon so that together they can achieve a greater impact.